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SMARTIES EMEA 2017 ÖDÜLLERİ KISA LİSTESİ BELLİ OLDU.


Smarties EMEA 2017 kısa listesi belli oldu. Türkiye’den katılan başvurulardan 33 tanesi 22 kategoride kısa listeye kaldı.

Brand Awareness

Wunderman Dubai / Panadol Arabia GSK and Wunderman Dubai

Tales of Tough

Nike and R/GA London

Nike On Demand

Microsoft and The Story Lab

AI driven programmatic mobile marketing

Garanti Bank and Cereyan Media

GarantiOne Launch Campaign

Shoprite and Yonder Media

Shoprite Low Price Christmas Brand Awareness Campaign

Lead Generation / Direct Response / Conversions

AXA and Havas Media

One Step Ahead

Pegasus Airlines and Hype

Pegasus Airlines - To be or not to be

Akbank and Akbank

Smart Audience Targeting in Facebook Advertising for Personal Loans

Boxer Superstores and Boxer Superstores

Dreams Come True at Boxer with Sunlight

Government Employee Medical Scheme (GEMS) and Yonder Media

GEMS EVO Switch Campaign

Product / Services Launch

KFC and Strika Entertainment

KFC Supa Strikas Golden Shakes

Government Employee Medical Scheme (GEMS) and Yonder Media

GEMS EVO Switch Campaign

Unilever Food Solutions Turkey and Being Çözüm

UFS Safe Hands

PepsiCo- Doritos and AdColony

Doritos Mix

Givenchy and Havas Media Russia

Beauty Ride

Promotion

Givenchy and Havas Media Russia

Beauty Ride

Vodafone and Ketchup Loyalty

Vodafone Yanımda(Vodafone With Me) - #What'sInItForMe Campaign

Pepsico // Lipton Ice Tea and Mindshare

Lipton Ice Tea Shell Promotion

Las Vegas Convention and Visitors Authority and LVCVA

The Christmas Tales of Las Vegas

BURGER KING® and The Jupiter Drawing Room (Cape Town)

#SWHOPPER

Social Impact / Not for Profit

Unilever and Liquorice

Unilever uGive

Amarula and Liquorice and FCB

Amarula #NameThemSaveThem

Enerjisa and Mediacom

Enerjisa - Save Your Energy Movement

Cross Media

Unilever Russia Dove and Initiative Russia

Dove You are more beautiful that you think you are

AXA and Havas Media

One Step Ahead

Nestlé / Nescafé and Mindshare, Maxus

Turn your Home into a Café with Nescafé

FIAT and People Initiative

From Inside the Plot

Ariel and Mobitainment & Brainbow Conscious Creatives

Ariel: Impossible made Possible

Cross Mobile Integration

Zubizu and Mindshare

ZUBİZU Harbiye Open Air Concerts Campaign

Sütaş and Alametifarika

Sütsüz Olmaz

Government Employee Medical Scheme (GEMS) and Yonder Media

GEMS EVO Switch Campaign

Marketing within a Mobile Gaming Environment

AB InBev (South Africa) / SAB and Initiative Media (Johannesburg)

Hansa Switch @6

Warner Bros. and Mediacom

Warner Bros. – Resident Evil: The Final Chapter

Vodafone and Mindshare Turkey

4,5G Truck

Unilever - Signal and R/GA London

The Adventures of Little Brush Big Brush

Mastercard South Africa and Digitata Insights (Pty) Ltd

Masterpass Race

Messaging

EDUCO and Havas Media

Educo - Child Protection Kit

Nike and R/GA London

Nike On Demand

Programmatic

Subway France and S4M

Subway You're the Chef

Garanti Bankası and Digitouch

Garanti One

Mobile App

Garanti Bank and Cereyan Media

GarantiOne Launch Campaign

Turkcell - BiP and BPN İstanbul

Series Extra

Shell and MOBGEN

Shell App for Connected Car

YAPIKREDI and YAPIKREDI

YAPI KREDI MOBILE APP

Mobile Website

Amarula and Liquorice

Amarula #NameThemSaveThem

Sütaş and Alametifarika

Sütsüz Olmaz

Mobile Search

Dunlop Tyres SA and Conversation LAB

Dunlop Mobile Search

Miladys and Conversation LAB

Miladys Mobile Search

Zubizu and Mindshare

ZUBİZU Harbiye Open Air Concerts Campaign

Mobile Native

Festival Republic and Gameloft Advertising Solutions

Reading & Leeds Festival 2017

Unilever and Mindshare

Lipton Relaxing Banner

Unilever / Knorr and Mindshare

Knorr Pita Line

Vodafone and Mindshare Turkey

Yandex Traffic Blogger

Mobile Social

Unilever - Signal and R/GA London

The Adventures of Little Brush Big Brush

P&G and AdColony

P&G Thank You Mom

Nike and R/GA London

Nike On Demand

Sütaş and Alametifarika

Sütsüz Olmaz

Unilever and Liquorice

Unilever uGive

Innovation

Shell and MOBGEN

Shell App for Connected Car

Unilever and Liquorice

Knorr Dinner on Demand

Peugeot and OMD

Peugeot 3008 Airplane Mode Targeting

Turkcell - Fizy and BPN istanbul

Fizy Heart Rate

Unilever / Cornetto and Mindshare Turkey

Last Chance

Location Based

Leroy Merlin and Mobext

Leroy Merlin 2016 e-Catalogue Cross-Device Activation

Subway France and S4M

Subway You're the Chef

McDonald's and OMD

McDonald's Germany Location 2016

Arçelik and NMOBS

ARÇELİK OLED TV Campaign

AXA and Havas Media

One Step Ahead

Mobile Payments

Shell and MOBGEN

Shell App for Connected Car

Unilever and Liquorice

Knorr Dinner on Demand

The Internet of Things - Products in the Market

Lipton and InMobi, Unilever

Lipton Green Tea

Mobile Video

Unilever - Signal and R/GA London

The Adventures of Little Brush Big Brush

Huawei Turkey and Maxus Turkey

Focus on Portraits with Huawei P10

Beats by Dre and HAVAS MEDIA

Anthony Joshua vs Wladamir Klitschko: Beats Media House

SA Home Loans and Liquorice

SA Home Loans House Rules

Pegasus Airlines and Hype

Winter Is Coming

VR/AR

Lipton and InMobi, Unilever

Lipton Green Tea

Unilever, Lifebuoy and The Niche Guys

Global Handwashing Day 2016

360 Degree Video

FIAT and People Initiative

From Inside the Plot

Turkcell and BPN İstanbul

Beyond A Stadium

Yapı Kredi and Koçzer

Find The Hidden Vadaa


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